After Denmark banned Redbull, now British Marmite is illegal in Denmark.
As far as Marmite goes, the Danish government hates the stuff. That at least is the conclusion that many foreigners have drawn following a ban on the sticky brown yeast extract.
The sales ban enforces a law restricting products fortified with added vitamins. Food giant Kellogg's withdrew some brands of breakfast cereal from Denmark when the legislation passed in 2004, but until now Marmite had escaped the attention of Danish authorities.
Marmite is not the only product to have fallen foul: Horlicks, Ovaltine and Farley's Rusks are similarly proscribed.
The ruling is not going down well with the country's substantial expatriate community – many of them work for large multinational firms such as Lego and Vestas, only to move away after a year or two.
The government has admitted it is having trouble retaining these highly skilled foreign workers, and has even debated measures in parliament to make them stay. This latest move is unlikely to help.
Recent comments from the Danish immigration minister, Søren Pind, that foreigners should "assimilate" or leave, coupled with the country's recent unilateral decision to reinstate border checks, have left some residents questioning the motivation behind the crackdown.
Lyndsay Jensen, a Yorkshire-born graphic designer in Copenhagen, despaired of the move.
"They don't like it because it's foreign," she said, adding that she already planned to send off for supplies from abroad. "But if they want to take my Marmite off me they'll have to wrench it from my cold dead hands."
More at Guardian and at The Telegraph (Marmite made illegal in Denmark)
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